The Influence of Product Innovation, Environmental Strategy and Circular Economy On Sustainable Development in Organizations in Northeastern Brazil

Authors

DOI:

https://doi.org/10.37497/sdgs.v10i2.223

Keywords:

Product innovation, Environmental strategy, Circular economy, Sustainable development

Abstract

Objective: Analyze the influences of the relationships between product innovation, environmental strategy and circular economy on sustainable development in organizations in the Northeast of Brazil.

Method: The method used was quantitative and descriptive research, through a survey, using the snowball method, applied to 557 companies in the Northeast of Brazil, through the elaboration of three research hypotheses. For data analysis, statistical tests, confirmatory factor analysis, and multiple linear regression were used.

Results: Based on the analysis of the three models in the multiple linear regression, an explanation index greater than 37% (R2) is evidenced, that is, the influence relationships present a moderate intensity, where product innovation, environmental strategy) and the circular economy positively influences sustainable development in organizations in the Northeast of Brazil.

Conclusions: The Model that had the greatest influence on Sustainable Development was Model 3, with a moderate intensity of influence (46.20%), that is, the relationship between the circular economy and sustainable development. In this context, it is worth mentioning that natural resources are finite, and the world population is growing exponentially, which demands new products, food, housing, health, education, employment, and income, indicating that organizations must reduce the consumption of natural resources and the impact on the environment, where environmental strategy and circular economy can effectively contribute to sustainable development.

Author Biographies

Eliana Andréa Severo, Universidade Federal de Pernambuco (UFPE)

Pós-Doutora em Administração pela Universidade de Caxias do Sul, UCS. Doutora em Administração pela Pontifícia Universidade Católica do Rio Grande do Sul, PUCRS, e pela UCS. Mestrado em Administração pela UCS. Especialização em Gestão Ambiental com Ênfase na Indústria pela UCS. Graduação em Administração pela Universidade Vale do Rio dos Sinos, UNISINOS. Graduação em Ciências Biológicas Licenciatura Plena pela Universidade de Santa Cruz do Sul, UNISC. Pesquisas na áreas de Organizações, Sustentabilidade Ambiental, Inovação, Estratégia, Empreendedorismo, Responsabilidade Social, Gestão de Pessoas e Pesquisa Quantitativa. Professora da Universidade Federal de Pernambuco (UFPE), no Centro de Ciências Sociais Aplicadas (CCSA) do Departamento de Ciências Administrativas (DCA).

Julio Cesar Ferro De Guimarães, Universidade Federal de Pernambuco (UFPE)

Pós-Doutor em Administração pela Universidade de Caxias do Sul (UCS). Doutor em Administração pela Pontifícia Universidade Católica do Rio Grande do Sul (PUC/RS), e pela Universidade de Caxias do Sul (UCS). Mestrado em Engenharia da Produção pela Universidade Federal do Rio Grande do Sul (UFRGS). Especialização (Pós-Graduação) em Gestão Ambiental e Desenvolvimento Sustentável pela Faculdade Internacional de Curitiba (FACINTER). Especialização (Pós-Graduação) em Design de Produto pela Faculdade da Serra Gaúcha (FSG). Graduação em Administração de Empresas pela Universidade de Caxias do Sul (UCS). Professor Adjunto do Curso de Graduação em Administração, Centro de Ciências Sociais Aplicadas (CCSA) da Universidade Federal de Pernambuco (UFPE). Coordenador do Curso de Graduação em Administração da UFPE (Recife-PE).

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2022-08-03

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Severo, E. A., & De Guimarães, J. C. F. (2022). The Influence of Product Innovation, Environmental Strategy and Circular Economy On Sustainable Development in Organizations in Northeastern Brazil. Journal of Law and Sustainable Development, 10(2), e0223. https://doi.org/10.37497/sdgs.v10i2.223

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Vol. 10 No. 2 (2022): (Continuous publication)

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